Content for Resale Shops That Connects & Converts

Words That Work for Your Unique Shop

I create blog posts, emails, and social content tailored to your resale store's personality. This helps you attract shoppers looking to stretch their budget without sacrificing style.

Running Your Shop is Already a Full-Time Job

Let's be honest. You didn't open a resale shop because you love writing marketing copy. You did it because you have an eye for vintage fashion, retro treasures, a passion for sustainability, or maybe a desire to bring affordable style to your community.

Between early mornings spent hunting for inventory, afternoons spent helping customers find their perfect pieces, and evenings spent balancing the books, writing blog posts and copy for an email newsletter, not to mention posting to social media, it just feels like one task too many. I get it.

Your shop runs on your energy, and there's only so much to go around.

This is happening just as more people than ever will discover that shopping at a resale shop is a budget-conscious option and a sustainable shopping decision. Your shop's audience is growing—they just need to find you first!

Smart Content for Savvy Shop Owners

You’re great at curating one-of-a-kind finds. I’m here to help you tell the story behind them—and bring more customers through your doors.

You know your shop is a gem. But you’re busy running the day-to-day, and content keeps falling to the bottom of the list.

Meanwhile, more and more customers are starting to look for ways to stretch their dollars, and resale shops should be at the top of their lists. Potential customers scroll past your store because you haven't posted in weeks. Others drive right by because they don't know you exist online. And some of your best pieces sit unsold because the right buyers never discovered them.

This is happening just as more people than ever will discover that shopping at a resale shop is a budget-conscious option and a sustainable shopping decision. Your shop's audience is growing—they just need to find you first!

If you’re not showing up online with helpful, consistent content, you’re missing the chance to build loyalty and trust with the people who need what you offer.

If you run a resale or thrift shop and want to attract budget-conscious shoppers with content that feels authentic, timely, and valuable, you’re in the right place.

My name is Clara, and I am a copywriter who can write blog posts, emails, and social content tailored to your resale store's personality. I want to help you attract new shoppers looking to stretch their budget without sacrificing style.

My Thrift Store Traffic Booster Services

What is the Thrift Store Traffic Booster Service? A monthly content package crafted specifically for resale, thrift, and vintage stores. No corporate jargon. No cookie-cutter content. Just authentic storytelling that showcases what makes your shop special. It’s a done-for-you monthly content package designed to:

• Help you stand out online without feeling “salesy”

• Save you time and guesswork.

• Connect you with customers who are actively looking for budget-friendly alternatives.

Is This Right for You?

This service is for you if:

• You want to attract more local or online customers without hiring a full-time marketer or agency.

• You’re passionate about your business,  but not about writing weekly blog posts or newsletter articles.

• You know content matters, but you need someone who gets your voice and value.s

Let’s make your store the one shoppers remember—and return to.

The Thrift Traffic Booster

A monthly content package crafted specifically for resale, thrift, and vintage stores. No corporate jargon. No cookie-cutter content. Just authentic storytelling that showcases what makes your shop special.

What's included each month:

• 2 blog posts optimized for search engines

• 8 social media captions with a custom hashtag strategy

• 1 newsletter your subscribers will actually open

• 1 branded graphic ready for your platforms

Pricing starts at $425/month

Make it your own with add-ons:

• Additional weekly social content

• Google Business Profile updates

• Product description writing

• Content strategy session

• Brand voice development